Our Portfolio

Port of Bellingham - Maritime Branding

CASE STUDY:
Branding & Development of Maritime Industry Initiative
The Port of Bellingham Marine Trades team consulted with E Fresh to assist them in research and development of a strong brand to support an initiative they had just passed. The purpose of the brand is to create awareness, support local marine trades businesses and drive more traffic to Bellingham and Whatcom County. We identified the necessary tools for the Marine Trades Industry and created a Directory that could be utilized by all businesses including clients, large and small. In additional to companion advertising in trade publications, web presence, promotional materials and merchandise at trade shows these were all the resources needed to sustain/reinforce the objective.

Deliverables:
Brand Strategy
Brand Name and Style
Identity and Logo
Creative Platform
Marine Trades Directory
Web Presence
Trade Magazine Advertising
Promotional Materials & Merchandise

TESTIMONIALS:
“Ericka at E Fresh delivers great design and has a flexible, positive attitude during the creative process. A solid professional who provides quality work.”
~ Carolyn Casey, Director of External Affairs – Port of Bellingham

“Marine trades are thriving in Whatcom County … we firmly believe part of this is a result of the work we have done with Ericka at E Fresh Design. She takes the pain and frustration out of this portion of my job.”
~ Dan Stahl, Director of Maritime – Port of Bellingham